Finish the year strong with eye-catching real estate social media posts for November! We may be in the fourth quarter, but that doesn’t mean there aren’t still buyers and sellers looking to make a move before the new year. Make sure you’re filling your pipeline and building a strong brand that stands out, especially on social media!
So often agents think that just because they’re not getting instant results on social media, it obviously isn’t “working” or isn’t going to work for them.
Wrong! Social media (just like all marketing) is a long game. That means what you do today isn’t likely to pay off tomorrow or even next week – it could be months! BUT that’s not something to be discouraged over.
Just like you encourage your buyer and seller clients to be patient and trust the process, you must do the same as you market your real estate business.
So post consistently, make content that stands out and showcases your knowledge AND personality, and follow that up with a great email system and beautiful marketing materials you can use to wow current clients. We make all of this easy for our Restate Social members by showing you what to post, email, send, and utilize every week – it doesn’t get more simple than that to wow clients! Learn more here.
What It's Really Like Working With Me As Your Agent
At Restate Social, we have 5 content pillars that our posts fall into, with this one being one of our “Brand Builder” posts! Use this opportunity to set expectations and help yourself stand out by describing what it’s like to work with you as a buyer or seller agent. This post also makes for a great Reel! (PS: if you’re a Restate Social member, you can access this post & Reel instructions in your Monthly Content Plan!)
The #1 Thing You Need To Do To Sell For Top Dollar
Attract potential sellers and educate them on what they need to do to not only sell their home quickly, but for top dollar. This is a great way to show your expertise as a seller agent and grab the attention of anyone that’s thinking about selling in your area!
How to Go From Renter to Homeowner
Use this post to grab the attention of current renters dreaming of buying their first home! This bold-looking image is eye-catching and calls out a specific type of buyer, meaning it will really feel like you’re “speaking” right to them – which is essential in any kind of marketing.
The Best Pumpkin Spice Latte in [City]
We love a local post! Incorporating local-focused content is so important for attracting sellers (and future sellers) that already live in the area, as well as buyers that are considering making a move. This post is perfect for November because everyone loves a good Pumpkin Spice Latte, share your favorite coffee spot in your area that serves them. Even better – include a picture you’ve taken of your drink or the coffee shop as the background image of this post!
Homes I Showed Last Week in [City]
What better way to boost your credibility and show potential buyers and sellers that you’re an agent in demand? This carousel post is engaging, eye-catching and really increases the level of perceived expertise and trustworthiness in the eyes of a potential client. After all, people want to work with those they, know, like, and trust – and there’s no better way to prove all of that than with a post that shows other clients already know, like & trust you with their big purchase.
PS – Restate Social members, you can access this carousel post or the matching Reel in your dashboard!
What'll Happen To Home Prices If Interest Rates Go Up?
Pair local information with a lead magnet that captures potential buyers and sellers contact information in exchange for a free guide like this Live Like a Local City Guide (members get this included this month!). Share 4 tips that new buyers need to know before they move to the area, and consider putting together a value-packed guide (like this one!) that shares everything buyers need to know from neighborhoods to check out, local things to do, upcoming events, spots to grab a bite to eat, and real estate market trends you’re currently seeing. Buyers won’t believe the value you’re giving away – it boosts your credibility and shows you are THE local expert!
Members, you can customize & download the Live Like a Local Guide here!
4 Awesome Thanksgiving Activities in [City]
Another local-focused post! Share 4 fun things to do in your city this Thanksgiving week. With so many people having family and friends come into town for the holidays, they’ll be eager to find stuff to do around town to get their guests out of the house and entertained for a bit. Share any exciting upcoming events or activity ideas you have for that week- bonus points if you share an anecdote about one of them about why you love it or a fun experience you’ve had at that event or doing that activity!
